Head of Marketing

Lead Strategic Marketing & Brand Growth in a Premier Global Apparel Organization

Our client, a leading multinational apparel manufacturer, is seeking an accomplished Head of Marketing to drive strategic brand initiatives, oversee marketing operations, and champion innovation across global markets. This is a senior leadership role suited for a visionary marketer capable of shaping long-term growth while ensuring impactful execution across all channels.

Key Responsibilities

• Develop and execute comprehensive marketing strategies to strengthen brand equity and global positioning.

• Lead digital marketing initiatives, including content strategy, social media, performance marketing, and omni-channel communication.

• Oversee integrated marketing campaigns to support product launches, customer engagement, and business development objectives.

• Conduct market research, consumer insights analysis, and competitive benchmarking to guide decision-making.

• Collaborate with cross-functional teams including Sales, Product Development, Operations, and Corporate Communications.

• Manage and mentor the marketing team to ensure high performance, innovation, and continuous improvement.

• Monitor campaign performance, marketing KPIs, and ROI to optimize strategy and budget allocation.

• Represent the brand at industry events, trade shows, and key stakeholder meetings.

Candidate Profile

• 10+ years of progressive experience in marketing, preferably within the apparel or related FMCG/retail industries.

• Demonstrated expertise in brand management, digital marketing, and integrated campaign planning.

• Proven track record in strategic marketing, business growth, and revenue-driven initiatives.

• Strong leadership, communication, stakeholder management, and analytical skills.

• Ability to lead cross-functional teams and navigate complex, matrixed organizational environments.

• Experience working in multinational or large-scale organizations is highly preferred.

Why Join?

• Opportunity to shape the marketing direction of a global apparel leader.

• Work in a fast-paced, innovation-driven environment with international exposure.

• Competitive compensation and career advancement opportunities.

Application Process

Interested candidates are invited to submit their CV and a cover letter outlining relevant experience and achievements.